The GrowthLaunch
Done the GrowthMap? Let us execute it for you, in 30 days!
So you’ve already completed The GrowthMap! Congratulations!
Now you’ve got the entire strategy, our exact recommendations for what to do, and a “roadmap” in hand, guiding the way forward.
… what if we just set it all up for you?
Maybe you don’t want to write copy, or build a sales page, or deal with any tech stuff.
Maybe you’re shy behind the camera and you want ads “Done For You”.
Let Overlap Design hand-craft each of these assets for you and get you started – give us one month and we will have you launched and well-on-your-way to $20K months.
Done-For-You Copy, Sales Page, Design Assets, Tech Setup, & Video Recording; everything you need to execute the GrowthMap, done for you.
$4,997 → $2,997
(This cost gets applied toward any GrowthBrand or GrowthScale engagements moving forward.)
• Book Your GrowthLaunch •
Ready to get our Done-For-You help executing the GrowthMap? Book a call.
THE “WHAT”
3 Steps of the GrowthLaunch Process
💡 If you’re not already bringing in $20K / mo, almost everything you could do is just a distraction from what you should do.
The truth is that you need relatively few things to crack that barrier – they’re truly the few hard things that actually matter for getting off the ground and up to $20K / mo. in your business.
Here are the 3 main things you need to get to $20K:
STEP ONE
First, you’ll need ONE core, Mid-Ticket Offer.
Everything changes when you know you’re selling something people actually want.
A Mid-Ticket Offer is a lightweight, easy-to-deliver offer that takes a couple hours of your time and solves a pressing problem for your client, at a price-point between $500 and $2,000.
They’re scalable, lightweight, super-valuable, and easier than anything to sell. Low ticket needs expensive and professionally-designed funnels and email sequences – High ticket requires long sales calls and tons of education.
Mid-Ticket? All you need is an honest conversation, 15 minutes long, with somebody who has the problem you solve, and a Google doc with a payment link you can create in 30 minutes.
We also want to make sure that the offer you create can actually scale. If your workload increases dramatically anytime you make a sale, that’s a hurdle to scale. Let’s fix that ASAP to get you unstuck.
We’ve been helping people build these Mid-Ticket Offers for years. It’s our favorite way to make life easier for business owners.
STEP TWO
Second, you’ll work on ONE lightweight “Lead Generation System” so you can sell and validate your offer right away.
We’ll walk you through our two favorite methods for finding your ideal clients and starting conversations with 1-3 serious prospects every day – either by yourself, or with a Virtual Assistant you can hire for less than $300 / month.
We will show you exactly which levers you need to pull in order to create magnetic polarity on all your public facing accounts – drawing in the attention and affinity of your dream prospects and repelling the people who aren’t a good fit from the start.
You’ll be delightfully amazed at how much your prospect quality will improve when you start a relationship with an honest-to-God conversation and treat them like a human being.
And the best part is you don’t have to do 3 months of up-front work creating a webinar, a funnel, or “building up a following” on social media first. Those things are a waste of time until much later in the process – and by then, you can hire out the help!
STEP THREE
Third, we’ll help you see how to reach your next goal: more time or more money.
Allow me to make this simple for you:
If you want more time, the next phase of this process is to automate how you bring in clients so you can scale up further and hand off your mid-ticket projects to someone else. You can do this with a low-ticket system leading in to your Mid-Ticket Offer, allowing you to build a simple infrastructure that can scale up to $50,000 / mo with lots of time freedom.
If you want more money, we can focus on creating the next step offer, a higher-ticket engagement ($4,000+) that takes someone who’s gone through your Mid-Ticket offer and solves whatever their next issues are. You can do this with a high-ticket backend that will be easier than ever to sell (even with no phone call!) because you’ve already helped this person and they know what you’re capable of. This can go past $100,000 / mo, but it’s a bit more work-intensive.
It’s so simple. Once you’ve reached $20,000 / mo, you have already won the first game. You’re making doctor money doing what you love with easy offers, easy systems, and plenty of time freedom.
You could decide you want to stay here and enjoy more of what makes life beautiful – if it ain’t broke, don’t fix it!
But if you find yourself wanting more freedom, or more money – there are paths you can take to augment this awesome engine you’ve built.
And now, you can afford the help you’ll need to get it done without spending years “becoming an expert” and doing it yourself.
When your Offer & Marketing are dialed in, that means:
- Dream prospects asking about your services every day
- Great conversations with qualified buyers every day
- Sales of your Mid-Ticket Offer every day
- Finally, a vacation from the constant hustle of marketing yourself all the time.
Once you’ve completed all of that, you’ll have the opportunity to join us in our full “GrowthLaunch” Program to get our direct intervention and help to build everything we just talked about – including creating the pages and writing the copy.
THE “HOW”
Here’s a Look at What’s Included
Listen, let’s be honest: we’ve designed this program to give you clarity on how to solve the few hard things that really matter for growing a scalable services business in 2023. It’s not complicated, but it’s also not easy – or everyone would be doing it!
Information usually isn’t enough to solve the problem for most people. That’s why you see smoking doctors and lawyers in jail: information just isn’t enough.
You need help with application, and access to people building the same thing you are.
When you join the GrowthMap, You’ll Get:
1. Lifetime Access to the Overlap Design "GrowthMap Training Center"
… which you can share with your team members or follow yourself to start implementation immediately. The videos are lightweight, actionable, and direct. No fluff, no distractions. Just what you need to do to succeed.
2. A Step-by-Step Actionable “GrowthMap Workbook”
… that guides you through exactly what to do and when – we don’t allow the content to just “stay in your head” – you must get it out and start implementing.
• Worksheets to fill in. • Questions to answer. • Names to ideate.
I’m going to have you compile all of these down into a single document – we’re calling that the “GrowthMap Workbook”. This gives myself and the rest of the team a “single point of contact” upon which we can focus our questions and our approach.
3. An in-depth 90-Minute “GrowthMap Session” Consultation
… this is when we actually iron out all the kinks and customize a battle plan for your specific scenario to get you up to $20K / mo.+
The “meeting of the minds” is what is going to make this a special partnership. Now, we need to get EVERYTHING out on the table & decide on the best path forward together.
Essentially, we’ll spend the first half-hour asking a hundred uncomfortable questions to bring out the rough-cut diamonds from the depths of your business, your personality, your clients, and everything else relevant to your business.
Then, we’ll spend the second half-hour setting a confident plan of attack for executing that clear roadmap and walking through the various pieces necessary to make it all happen.
The rest of the call will be for addressing questions or specific points of emphasis that came up in the first hour.
Once we’re off the call, my team and I will circle up for the last part:
4. "The GrowthMap Document" - a customized, battle-tested game-plan
… with your specific next steps and recommendations from our team.
This is where we actually compile everything – the entire culminating process up to this point – and distill it down into a battle-tested roadmap for you to go out and execute.
It’ll include the exact playbook, our findings, the materials we’ll recommend, tools we recommend that you use, resources — everything.
This includes a summary of the GrowthMap Session, as well as a recording – but it’s a lot more than that. My team and I go off on our own to discuss our conversation with you, researching the state of your industry and what’s working best – tweaking and honing everything we’ve discussed to your exact situation, complete with our up-to-the-minute recommendations.
It’s your personal companion to all of the trainings and materials, and the process which we help you uncover, that gives you a path tailored specifically to your strengths and weaknesses for accomplishing exactly what needs to be done to move forward from $20K / mo. to $40K, $60K, and beyond – while showing you what you need to have running in order to get your time freedom back.
The point is that you will know exactly what to do and be empowered with everything you need to actually go out and do it ! We will train you , give you the materials , assess those materials on an intensive session , and craft a concrete plan on your behalf with specific recommendations for what to do next to get to where you’re trying to go!
